Apple highlights ViewRanger for its augmented reality technology

Posted on 29/12/2017

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ViewRanger, a leading outdoor app for hikers and cyclists, is rapidly establishing itself as an innovator in augmented reality map technology.

This week Apple, which has described augmented reality as the next big thing, highlighted ViewRanger and its Skyline technology in a Today Story. The story in the App Store promoted images of Skyline and called it “one of the coolest uses of AR we’ve seen so far.”

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Skyline, a free augmented reality tool within the ViewRanger app, instantly identifies and labels landscape features using the camera on smartphones. Explorers can view place, lake, and peak names around them, and more than 9 million features can be labeled across the globe.

In addition, ViewRanger users can view real-time direction arrows and waypoints overlaid on the real landscape while navigating a route. They can also see their virtual footsteps as they explore in Skyline mode.  

“Skyline transforms the way people view and understand the landscape around them,” said ViewRanger CEO Craig Wareham. “Map and trail info can be placed right into the real landscape using our AR technology. It reinvents how hikers and walkers find their way in the outdoors.”   

Since the promotion on Wednesday in the UK App Store, ViewRanger has seen a big spike in people downloading the app and trying out Skyline during walks and outdoor activities through the Christmas holiday week.

Learn more about ViewRanger Skyline at https://www.viewranger.com/skyline.

Download the free ViewRanger app on Apple App Store here.

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-ENDS-


Editors’ notes:

Images and ViewRanger media kit: click here

For more information contact:
Oli Reed, ViewRanger Communications Manager
Email: oli@viewranger.com  
Tel: +44 (0)1223 421353

Kris Wagner, ViewRanger Marketing Director

Email: kris@viewranger.com

Tel: (484) 347-4984

 

ViewRanger is a free GPS navigation app used by millions of people around the world to plan, navigate, and share outdoor adventures. Combining the world’s best offline maps with interactive route guides, advanced GPS navigation features and augmented reality, ViewRanger is the ultimate adventure tool for anyone exploring the great outdoors.
Learn more: www.viewranger.com

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