The first Lewes Hike and Bike Festival was held in June this year and saw several hundred people visiting the idyllic town in the South Downs National Park, to walk and cycle in the beautiful countryside.
Steve Ranger, Organiser of the Lewes Hike and Bike Festival, explains how the festival came about and how ViewRanger’s new widgets contributed to the festival’s success.
“Some of the local shops in Lewes came up with the idea of having our own festival to promote the area and then local organisations and clubs took it on.
“A real mix of people got involved in the festival and we managed to accommodate them all with a range of routes from walks suitable for young families to the gruelling Tour de Lewes!”
ViewRanger supported the festival with a number of map widgets (a bit of software code that adds an interactive map to a website really easily). Each of the festival’s routes had its own widget on the Lewes Walking Festival website.
As Steve explains: “I have been using the ViewRanger app for many years and contacted them to see how they could help the festival. They suggested widgets embedded into our website, which show each route on a scrollable map with information on length and difficulty. For more information on the route, such as an elevation profile, there is a link from the widget to the ViewRanger website.”
ViewRanger hosts thousands of walks, rides and cycle routes across the country, which can be viewed online as well as downloaded to a user’s smartphone. Once downloaded the user can follow their chosen route with the ViewRanger app. The GPS technology on the smartphone allows the ViewRanger app to show exactly where the user is, in relation to their route.
“I spoke to many people at the festival that had seen the widgets on our website and had used that information to judge if the route was appropriate for them. If the route was appropriate, they could download it to their smartphone via the ViewRanger app. The GPS features of ViewRanger mean if anyone was accidently separated from the guide, the app would show the user their location and keep them on track.
“For example, a man arrived one day for the Tour de Lewes – a 56 mile road cycling route – with a mountain bike. There was no way he would be able to keep up with the road bikers, but he had downloaded the route through ViewRanger and had mounted the phone onto his handlebars so he could still enjoy the route when he got left behind.
“It is also a real advantage that by having our routes on the ViewRanger website, people that couldn’t make the festival, can always visit Lewes at a different time and still access our local knowledge on some of the best places to walk and cycle in the area.
“ViewRanger’s support has been a real asset to the Lewes festival. The addition of the widgets has made our website look more credible and professional. Feedback from our visitors has been excellent and they have really appreciated the widgets feature in selecting the best walks and rides for them. Overall, I can’t recommend ViewRanger enough!”
If you want to publish widgets of your own ViewRanger routes on your blog or website, just copy and paste the widget code from any of your route pages on the my.viewranger.com website into your site HTML.